TxDOT Uses RITIS Probe Data Analytics for Holiday Travel Guides on Social Media

The Texas Department of Transportation (TxDOT) is improving holiday travel planning with RITIS Probe Data Analytics (PDA) Suite. This was showcased in a 2024 Fourth of July Weekend Travel Forecast for the I-10 Corridor, posted on X on July 2, 2024. Using RITIS PDA and INRIX historic probe speed data, TxDOT predicts traffic patterns and congestion hotspots along the I-10 Corridor from Sierra Blanca to Orange. The infographic, which was configured from one of the many holiday travel forecast report templates available to RITIS users, highlights heavy traffic times (e.g., 9 a.m. to 1 p.m. on Wednesday) and lighter windows, aiding travelers in planning safer routes through key areas like San Antonio and Houston. This data-driven approach enables TxDOT to create accurate travel guides, shared via social media to boost public awareness and support TSMO goals, reducing delays during holidays.